📍 Google Maps Case Study - Remarkable Auto & Marine Queenstown
Remarkable Auto & Marine’s visibility improvement on Google over 6 months.
In just the first 60 days of work together, we have helped Nathan and the team at Remarkable Auto & Marine achieve significant boosts in visibility, credibility, and enquiry flow. The combination of rankings, reviews, and consistent posting has helped this small business create a repeatable, compounding lead engine that continues to strengthen month after month.
🔎 Client Snapshot
Business Name: Remarkable Auto & Marine
Industry: Auto Repairs & Servicing
Location: Queenstown, New Zealand
Start Date with Team Empathy: 10 September 2025
🎯 The Challenge
Before working with Team Empathy, Remarkable Auto & Marine struggled with inconsistent enquiries and limited local visibility - and their competitors were dominating the Google Maps results. Their Google Business Profile wasn’t generating dependable activity; visibility was low, reviews were minimal, rankings were weak, and there was no posting cadence or content strategy in place. All of this made it difficult to generate reliable customer flow or stand out in the busy Queenstown auto repair market.
🗣 What the client says
“I like the progress and the way it’s all ticking along. It’s noticeable - some days the phone just goes off. And they’re random people too, not people I’d know from word of mouth. The only way they would’ve found us is Google.”
Nathan, Owner - Remarkable Auto & Marine
🛠 Our Local SEO Strategy
We rolled out a structured Google Maps Growth Package tailored to build authority, visibility, and enquiries fast. Key actions include:
Regular Google Business Profile posts
Regular photo and video uploads
Regular Q&A publishing
Review replies and ongoing review collection reminders
Citation building to strengthen local trust signals
Keyword tracking and reporting for top auto-repair terms
Maps Speed Ranking optimisation through consistent activity
Bonus: Designed branded business cards and flyers to drive offline review acquisition.
This structured and consistent activity is helping to position Remarkable Auto & Marine as a top local provider across Queenstown and surrounding suburbs.
📊 The Results (Sept - Nov 2025 vs. Previous 3 Months)
After starting work on 10 September 2025, Remarkable Auto & Marine saw rapid increases across all key Google Maps performance metrics.
Remarkable Auto & Marine’s lead generation improvements over 3 months.
| Metric | Before (Jun-Aug) | After (Sept-Nov) | Growth |
|---|---|---|---|
| Google Maps Views | 426 | 890 | +109% |
| Google Search Views | 287 | 812 | +183% |
| Calls from GBP | 86 | 235 | +173% |
| Website Clicks from GBP | 0 | 189 | +18900% |
| Direction Requests | 345 | 516 | +50% |
| New Reviews Added | 16 | 25 | +25 (total 41 reviews) |
📈 Keyword Ranking Improvements
Two of their highest-intent keywords saw dramatic jumps in top 3 visibility:
Mechanic: 2.96% → 33.14% (+1,020%)
Car repair: 2.96% → 37.87% (+1,179%)
These improvements transformed grid maps that were almost entirely red into mostly green across their entire service area.
Remarkable Auto & Marine’s map visibility improvement for “mechanic” keyword
Remarkable Auto & Marine’s map visibility improvement for “car repair” keyword
💰 ROI Snapshot
Between 10 September and 27 October:
10 direct Google phone calls were recorded
4 direct website enquiries (likely also from Google)
~14 leads over 6 weeks, or ~2.3 per week
Projected 27–30 Google leads over 3 months
Quoted Jobs: 10
Average Job Value: $521
Lifetime Value Insight: The owner shared that once a customer visits, they almost always return for future vehicle work - making Maps leads extremely high-value long-term customers.
✨ Bonus Wins
📸 Uploaded 26 new photos and 3 videos, significantly boosting visual engagement
💬 Replied to 41 customer reviews (including all older ones), increasing credibility and activity
❓ Published 11 new Q&As addressing common customer queries
🗓 Shared 13 GBP posts, highlighting services, updates, and seasonal offers
Outranked key competitors across multiple suburbs.
Want results like these for your business?
Want to see if these results would be possible for you too? Get a free Google Maps Audit to see if your online presence has room for improvement, and how we would unlock exponential growth for your business!
💖 The Team Empathy Difference - Why We’re Loved!
We prioritise client experience and transparency - we keep you regularly updated on your results and provide strategic marketing advice for the bigger picture of your business. We are fully transparent with our process - giving you access to live results on a monthly basis!
We are committed to this relationship (and operate from a place of core values) - which is why we engage so much! Your mission is our mission. You can rest easy knowing we are here for you when you need us!
We are results-focused. We're committed to the short, medium & long term growth of your business. We know what works, and you can trust us to build that out for you, with the specifics of your situation front of mind. Our goal is to build the infrastructure (that you ultimately own) into your business that we know you need for sustainable growth.
